How We Bake
The Pipp & Co Process
Every doughnut is a labour of love. Here's why ours taste different.
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Local Ingredients
We source from British and local producers chosen for quality, not convenience.
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48-Hour Ferment
Our brioche dough cold-ferments in small batches for up to 48 hours, developing deep flavour and a pillowy texture.
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Handmade Daily
Every doughnut is shaped and filled by hand each morning. Small variations in size and shape are a sign of authenticity.
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Zero Preservatives
No additives, no colourants, no preservatives. If you can't pronounce it, it's not in our doughnuts.